IT Director's guide: 3-step strategy to serve your mobile users

Overview

One-in-two mobile owners owns a smartphone, and many more own tablets. These "mobile first" consumers now expect their employers to be there to meet them. There's great opportunity for organisations to increase productivity of their employees by allowing the use of these personal devices.

This analyst report explores how companies are deploying mobile strategies to meet the specific needs of their employees and the organisation at large

The following steps define a mobile strategy plan

• Assess what's already in-house through a mobile
  audit

• Get a handle around the various roles in the organisation that need to be mobile and what their specific needs are


• Prioritise the selection of vendor partners offering mass market tools to serve these users in order of need